Venture Capital
+7
Aug 27, 2026
•
7 min read
Why the best strategic partner in the world can be the reason your brand disappears.
Aug 20, 2026
8 min read
Why a day of wins and wipeouts is the most bullish signal in this space
Aug 13, 2026
6 min read
Why Sabrina Carpenter Sells at Walmart and Martha Stewart Competes with La Mer
Aug 6, 2026
How Thomas Straker, Dani Austin, and Joe Sasto Built Their Audiences Before They Built Their Businesses
Jul 30, 2026
The Entrepreneurs Who Built Audiences to Solve a Business Problem
Jul 23, 2026
5 min read
The Shocking Stat I Found From My Own Deal Flow
Jul 16, 2026
Why 1-to-10 Is the Celebrity Founder's Superpower, and 10-to-100 Is Someone Else's Job
Jul 9, 2026
Why Most Celebrities Are Pointing the World's Most Powerful Platform at the Wrong Thing
Jul 2, 2026
What Nobody Tells You Before You Sign the Deal
Jun 25, 2026
Why Career Momentum Tells You More About a Celebrity Brand Than Almost Anything Else
Jun 18, 2026
Why Cash Fees Are the Biggest Red Flag in Our Due Diligence
Jun 11, 2026
Why Every Celebrity and Creator Is Launching a Brand Right Now
Jun 4, 2026
9 min read
Why the Zero to One Phase Belongs to the Product, Not the Celebrity
May 28, 2026
Why Huda Beauty and Chamberlain Coffee Are Structurally Harder to Scale Than You Think
May 21, 2026
The Metric Nobody Celebrates at Launch, and the One That Actually Determines Whether a Celebrity Brand Lasts
May 14, 2026
One of the Biggest Celebrity Brand Success Stories and Two Struggles. Same Person. Same Platform.
May 7, 2026
Why the Smartest Celebrity-Founded Companies Are Building Audiences They Own
Apr 30, 2026
The Hidden Tax on Fame That No Startup Book Will Ever Tell You About
Apr 23, 2026
The 20 Million Follower Trap That Kills Most Celebrity Founder Partnerships
Apr 16, 2026
How HotStart Accidentally Became the Thing We Invest In, And Why I'm Doubling Down
Apr 9, 2026
14 min read
The HotStart VC Framework for Evaluating Every Celebrity Brand We Invest In
Apr 2, 2026
13 min read
The Counter-Intuitive Strategy That's Turning D2C Success Into Retail Dominance
Mar 26, 2026
11 min read
The supplement brand solving the problem the industry has ignored for decades
+6
Mar 19, 2026
Why MrBeast, Kevin Hart, and Kristen Bell's Ventures Failed
Mar 12, 2026
16 min read
Clooney, Holland, Sheen, Mulaney, they're all launching NA beer brands. But who's actually going to win?
